Early in my career, I* noticed the allure of % goals. If I had to increase restaurant reviews, then % of users who write restaurant reviews sounded like a great goal metric for my team; if I had to increase comments, then
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The Allure and Trap of % Goals
Early in my career, I* noticed the allure of % goals. If I had to increase restaurant reviews, then % of users who write restaurant reviews sounded like a great goal metric for my team; if I had to increase comments, then
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